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To facilitate and dynamise the network in sharing knowledge and experience, Total Identity developed a unique and discerning franchise-based businees model, a so-called 'cafetaria system'. The network partners dispose of a clear overview of the 'deliverables' and experiences that are available in the worldwide network and can dispose of these on demand. Collective initiatives, such as a network magazine and yearly network meetings go alongside project-specific support and interchange and the develoment of business cases and essays for the specific market in which Total Identity is present.
The object of the business model is to create commitment on the one hand, and stimulate independent entrepreneurship on the other. By offering knowledge and experience to all the partners in the network, the development of specific knowledge on the subject of identity is guaranteed.

The Total Identity network started in 2003 and nowadays consists of partners in Amsterdam, The Hague, Heerlen, Antwerp, Bremen, Bolzano, Hamburg, Dubai, Seoul and Taipei. The network shares a common approach on the subject of 'identity', which is translated into the specific market situations of each location.